Quick, free calculators for forecast-led media planning. Use them to pressure-test a single channel or to balance budget across several - then plan the whole picture with ElenIQ.
See the return on your next pound of spend - marginal ROAS, blended ROAS and a scaling recommendation.
Split budget across channels by marginal ROAS to project revenue, blended ROAS and saturation warnings.
Both tools apply the thinking behind marginal ROAS vs average ROAS. To forecast from your own data instead of manual assumptions, see ad spend forecasting.